look in the mirror

Clothing That Inspires You

You got this

Clothing that speaks to you

Own your reflection

This is for you

Our Mission

At YOUUOY, we believe that small moments of encouragement can create ripples of positive change. Our mission is to create wearable reminders that inspire self-belief and action, turning everyday mirror checks into opportunities for empowerment.

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Messages to yourself

Every time you see your refection, you will feel empowered, even when taking selfies.

Why we exist

YOUUOY matters because we've reimagined the everyday mirror moment—transforming a routine glance into a powerful exchange between you and your reflection—creating intentional touchpoints of self-compassion and strength in a world that rarely pauses to remind you of your worth.